Privacy policy and cookies

The EU General Data Protection Regulation (GDPR) requires the controller to provide information about processing measures regarding registered personal data. Among other things, the privacy policy indicates the controller responsible for processing the personal data, the personal details being collected, their methods of use, regular disclosures, data protection principles and information about data subjects’ rights.

We collect information about the users of our website through cookies and web analytics to provide a smooth user experience. On this page, you can read about the kinds of cookies we use, the purposes for which we use them and how to manage them.

What are cookies?

A cookie is a small file that is sent to the user’s terminal device when the website is visited. In practice, a cookie is an anonymous user-specific text file that is stored in the user’s web browser. Cookies are intended to make the website easier to use. For example, they allow the browser to remember a user’s choice of language or other types of site personalisation.

Cookies are divided into session and persistent cookies. Session cookies expire when the user closes the browser. Persistent cookies have a predefined service life. This means that they automatically expire and are then removed from the browser. The user may also clear the browser from these cookies if they want to. Cookies do not damage the user’s device or files.

What do we use cookies for?

We use necessary and functional cookies mainly to enable the functionality of the website. In addition, we use analytics cookies to collect information about, for example, the user’s choices and time spent on the website, as well as the terminal device and web browser. Based on this information, we aim to improve the user experience of our website.

We use advertising cookies to show you relevant ads on the services of other service providers.

What type of cookies do we use?

Necessary cookies

These cookies are necessary; they help us to ensure the reliable and safe operation of our website. You can only block the use of necessary cookies in your browser settings. Please note that our website may not work if you choose to block these cookies.

Functional cookies

Functional cookies allow our website to remember the choices made in the past, such as the choice of language. These cookies allow us to store information that improves the functionality and user experience of our website.

Analytics cookies

We use analytics cookies to track the activity of visitors to our website and to conduct analyses that enable us to develop our website and improve each visitor’s user experience. This means that the right kind of information can be found more quickly and easily thanks to the development. However, you can use our website normally if you choose to disable these cookies.

Services used

Google Analytics

Collects user data and forms reports based on it. Analytics collects the following statistics:

  • Total user numbers
  • New users and first-time visitors
  • Web address from which the user arrived
  • Most used search terms
  • Most popular pages
  • Time spent on site
  • Most used browser versions
  • Most used devices

Google Tag Manager

Distributes a variety of tags and code strings on sites that features cookies to collect user data.

React & Share

React & Share cookies are referred to as first-party cookies. Espoon Asunnot owns the data and can use it to develop the website. Third parties cannot use the data, and no data is disclosed to other parties. React & Share cookies are used to collect the following details about each user:

  • User’s time of arrival on the site
  • Information about the user’s device and browser
  • Pages the user visits
  • Information about time spent on the site
  • Address from which the user arrived at the site
  • User’s reactions
  • Places where the user shared the site
  • Open feedback provided by the user

Advertising cookies

We use advertising cookies to show you relevant ads on the services of other service providers. Advertising cookies allow the services in the advertising network (Facebook, Instagram, Google and YouTube) to target our current marketing on different websites and services. The above-mentioned operators can also utilise the information for their own use, for example by offering you other interesting advertisements or services. Acceptance of these cookies may involve the disclosure of your information to a third party.

Services used

Facebook

We use the Facebook pixel, which is a tracking tool for Facebook advertising. It tells us, among other things, how many visitors from Facebook go through the ad to the target site. The pixel collects information about users with a Facebook username who have given permission to use cookies.

With the help of the pixel, we monitor the effectiveness of ads and user activity on our site. With the information we collect, we compile statistics that enable us to target appropriate advertising to our customers. Based on the information, we cannot personally identify the user.

You can manage this cookie information by changing the selection of advertising cookies on the Settings tab of the cookie window. Alternatively, you can edit your own advertising preferences in your Facebook account.

Google AdWords

We use Google AdWords advertising. Using this type of advertising means that this page will appear in the advertising area on Google.

When you click on an ad, Google registers the click and saves the cookie. With the help of cookies, we can monitor the arrival and activity of users on our site. Based on the information, we cannot personally identify the user. We use the information we receive, such as the number of ad impressions or users’ clicks, to evaluate the quality of marketing. With the information we collect, we compile statistics that enable us to target appropriate advertising to our customers.

You can manage this cookie information by changing the selection of advertising cookies on the Settings tab of the cookie window. Alternatively, you can edit your own advertising preferences in your Google account.

 

How can I prevent or remove cookies?

You can disable all but the necessary cookies. We provide a cookies view for easy management of your consent to use cookies. In the browser settings, you can also disable necessary cookies, but this may prevent some pages from being displayed correctly. The location of the settings depends on your browser and device.

Clear your browser’s history to delete all cookies stored on your device. This will remove all cookies installed by websites you have visited previously. The location of the function for clearing the history depends on your browser and device. Please note that you may lose some of your saved data, such as saved login details.

 
This cookies table was created and updated by CookieFirst.